• PANEM / Grow Your Sales with Google Shopping Management Services

Grow Your Sales with Google Shopping Management Services

Connect with purchase-ready customers through Google's Shopping network to drive sales and strengthen your ROI. Our Google Shopping management company offers top Google Ads experts to help you make the most out of your Google Shopping campaigns.

What Is Google Shopping?

Google Shopping is a platform that allows businesses to advertise their products on Google Search and across Google’s network. Google Shopping results appear directly in search results as listings with images, prices, and other relevant product details. 

While text-based Google search ads appear based on keywords users search for, Google utilizes product data provided by merchants to display Google Shopping ads.

Thanks to Google Shopping, consumers can easily compare and shop for products across different retailers. Unlike traditional text-based ads, Google Shopping ads are more visually appealing, which makes them highly effective in capturing user attention and driving clicks.

Why Use Google Shopping?

Google Shopping is the best option for online stores that want to put their products right in front of the purchase-ready audience. Here are some major benefits of using this platform.

Increased Visibility

With Google Shopping ads, your product appears above the organic search results when a user searches for it. This placement maximizes the chances that more potential buyers will see and click on your ad.

Broader Presence

In addition to showing up in Google search results, Google Shopping ads appear in the Google Shopping tab, Google Images, Google Search Partner websites, and Maps, substantially increasing your reach.

Qualified Leads

Google Shopping ads connect you with consumers who are actively looking for products like yours. A visually appealing listing can help you capture qualified leads and turn them into customers.

Access to Data

Detailed data on clicks, impressions, and conversions allows you to track the performance of your advertising campaigns and use this data to improve your marketing strategy.

Google Shopping Management Services We Offer

Panem offers a comprehensive range of Google Shopping management services tailored to address the unique needs of your business. Whether you’re starting from scratch or looking to scale your efforts, the team at our Google Shopping agency is here to help.

Innovative Shopping Management

We combine years of experience delivering Google Shopping management services with the latest marketing advancements, which allows our team to create and optimize Google Shopping campaigns that drive sales. You can entrust us with every step of your Google Shopping journey, from creating and configuring a Google Merchant Center account and launching campaigns to performance tracking and dynamic remarketing.

Data/Product Feed Optimization

The more accurate and complete your product feed is, the better Google can match your products to relevant searches. Our Google Shopping ads management services include data/product feed optimization to improve the visibility of your product listings. We optimize product titles, descriptions, and images and make sure that your products are mapped to the appropriate categories so that your ads show up for the most relevant search queries, attracting clicks and conversions.

Bid Strategy Optimization

A poor bidding strategy is one of the most widespread mistakes we identify when auditing underperforming Google Shopping campaigns. The good news is that experts at our Google Shopping agency can help you enhance your bidding strategy to maximize your return on ad spend and prevent you from wasting your budget. Our tried-and-true tactics are based on real-time data, audience insights, and conversion rates to help you win more auctions while staying within budget.

Data-Driven Insights & Reporting

Our Google Shopping management services include regular reporting to keep you up to date on the progress of your campaigns. Our Google Shopping team provides in-depth reports on the campaign performance, including detailed insights into impressions, clicks, conversions, ROI, and other critical metrics. In addition, we offer follow-up meetings to discuss the reports in more detail and answer your questions concerning campaign management.

Google Shopping Services You Can Trust

Panem is a trusted Google Shopping ads agency with a decade of experience providing end-to-end Google Shopping services to businesses across the EU, the US, and Canada. We are a certified Google Premier partner, meaning that we have demonstrated exceptional expertise in managing Google Ads campaigns and meet Google’s standards for performance, innovation, and client success.
If you’re looking for a reliable Google Shopping management agency to help you effectively manage your Google Shopping campaigns, book a consultation to discuss how we can help.

Companies We Worked With

Companies We Worked With

Why Choose Panem for Google Shopping Management Services?

1
Custom Strategy

At Panem, we don't believe in a one-size-fits-all approach to Google Shopping. Each eCommerce business is unique in its own way, which is why we'll start by understanding your products, target audience, and unique goals and tailor your strategy accordingly. The team of Google Shopping experts at Panem has the knowledge and skills to set up and implement a successful Google Shopping campaign whatever products you sell.

2
Regular Reporting

Panem is a leading digital marketing services provider trusted by businesses worldwide. We do our best to live up to this reputation and provide our clients with clear communication and absolute transparency in our work. Regular reporting comes as part of our Google Shopping ads management services. We'll send you detailed reports covering critical KPIs so that you have a clear picture of your campaigns' performance.

3
Full-Service Digital Marketing

We are a full-service digital marketing agency offering an exhaustive range of services, including SEO, PPC, web analytics, and others. Google Ads management is our specialty — we provide premium-quality Google Shopping services to help our clients reach their marketing goals. Our Google Shopping Ads services allow you to focus on your business while we take care of everything, from setting up your Google Shopping account to bid management.

4
Real Results

Our Google Shopping management experts have helped numerous online stores connect with conversion-ready customers. A decade of experience in Google Shopping campaign management allowed our team to accumulate proven Google Shopping tactics that help us deliver impressive results. Contact our Google Shopping management company if you're looking to take your online store to the next level with Google Shopping.

Customer Reviews
Lily Smirnova

Marketing Director, CoreValue

Panem Agency is an ongoing partner that handles SEO, PPC, and content marketing efforts. They aim to improve Google rankings and boost traffic by revising targeted keywords, link building, and web development.
Dmytro Lazarchuk

CMO Relokia

Panem has been our SEO friend for about 3 years. During our cooperation, we've made significant progress in promoting our products and services. The Panem team is result-oriented and, unlike other SEO companies, they are always on the client's side. I strongly recommend Panem as a reliable and effective partner in the field of SE-optimization and promotion.
OLEH SLOBODYANNYK

CEO Visengine

Panem team is professional and always committed to results. We were quite impressed by the in-depth analysis of the market prior to setting out our campaigns. With a hand-in-hand approach Panem team has delivered even better results than expected.
Alex Igrov

CMO, ITFin

They’re responsive and always available to answer any questions about the project. We’re absolutely satisfied with the results, our goals have been met and even exceeded. Their knowledge of PPC and transparent communication is most impressive.
Alexey Shapran, CEO

PioGroup

Their specialists are as professional and as efficient as possible in fulfilling their tasks. Thanks to Panem Agency's work, the client's position in search engine results pages rose to the top five. Panem Agency delivered items on time and communicated transparently. Moreover, they offered good reports, explained things clearly, and met all of the client's expectations overall.
Hennadii Akimov

Lead Marketing Manager, Devlight

Panem Agency provided PPC services for a mobile app development company. The team conducted competitor research and keyword research, wrote ad copies, launched ads, and constantly monitored campaigns. They are experienced, knowledgeable, and client-oriented.
Olena Shabunina

CEO, Semantrum

Thanks to Panem Agency's efforts, we saw a 20% increase in website traffic and a 15% improvement in keyword rankings. We were most impressed by Panem Agency's ability to provide tailored SEO solutions.
Kira Kolesnik

Marketing Specialist, Nimbus Platform

Panem Agency handled a software company's SEO initiatives. They conducted a website review, developed SEO and backlinking strategies, and optimized on-page content, keywords, and meta-tags. We were impressed with their SEO knowledge and commitment to tailoring solutions to our unique requirements.

Google Shopping FAQ

What is Google Shopping management?

Google Shopping management services can help you set up and optimize your Google Shopping ads campaigns. A Google Shopping management company typically provides Google Shopping feed management, bid management, and performance tracking to maximize your ads' visibility and grow conversions.

How much does it cost to get on Google Shopping?

Google Shopping does not require a minimum budget. You only pay when someone clicks on your product ad, and the cost per click (CPC) can vary across different products. Book a consultation with our Google Shopping management agency, where we'll identify a budget that meets your business needs and goals.

Do Google Shopping ads work?

Yes, Google Shopping is one of the best ways to drive qualified traffic to your online store. In addition to showing up to users with a high purchase intent, Shopping ads can appear across multiple platforms, including Google Search, Google Display Network, Google Maps, and others, increasing your reach.

How do you set up a Google Shopping campaign?

First, you need to set up a Google Merchant Center account to upload your product feed and a Google Ads account to manage your Google Shopping ads campaigns. Now, you should be able to set up your campaign, choose your bidding strategy, and optimize your ads. For more detailed steps, check out Google's official instructions. If you're looking for a Google Shopping agency to assist you with your campaigns, contact us to discuss how we can help.

What is a Google Ads agency?

A Google Ads agency is a digital marketing services provider that specializes in managing advertising campaigns on Google, including Google Shopping, search, display, and video ads. They develop advertising strategies, write ad copy, test and optimize ads, and track results.

How to find the right Google Ads agency?

Look among agencies with a proven track record of successfully managing Google Shopping campaigns. Also, consider working with a certified Google Partner — this certification indicates a high quality of services. Finally, explore case studies and testimonials to get an idea of an agency's performance, and talk to the shortlisted agencies to find out how they communicate with their clients and report the results of their work.
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