• PANEM / B2B SEO Agency Services To Accelerate Organic Growth

B2B SEO Agency Services To Accelerate Organic Growth

Expertise of Top B2B SEO Consultants You Can Trust

Panem is a digital marketing services provider with years of experience delivering an extensive range of B2B marketing services. We started as an SEO company for B2B, and since our launch, we’ve delivered hundreds of successful B2B projects to clients across various industries and geographies. We‘ve worked with multiple B2B clients and understand the unique challenges of the B2B sector, which allows us to choose the best ways to promote your B2B products or services through organic search. From creating and optimizing content to implementing lead-generation tactics, our B2B SEO firm has you covered.

What Makes Our B2B SEO Services Stand Out?

Panem is an award-winning B2B search engine optimization firm that can help you drive tons of relevant organic traffic, attract qualified leads, and boost your online sales.

Team of B2B SEO Experts with Proven Experience

We are a trusted digital marketing agency delivering B2B SEO services for around a decade. B2B SEO experts at Panem have unmatched experience working with B2B businesses of various sizes across a wide range of industries, including IT, Logistics & Transportation, Manufacturing, Business Services, Financial Services, Advertising & Marketing, and others.

Up-to-Date B2B SEO Strategies That Deliver Results

Our SEO team constantly monitors algorithm updates and SEO trends to never miss any opportunity for your growth. This approach allows us to ensure that each B2B website we work with remains optimized and competitive.

Full-Cycle B2B SEO Services

Panem is a one-stop shop for B2B brands that want to make the most of search engine optimization. We offer a comprehensive range of B2B SEO solutions, from keyword research and technical SEO audit to link building and content creation.

Transparent Partnership with Clear Reporting

As a trusted B2B SEO agency, we strive to live up to this reputation and maintain transparency in all our processes and communications. Our SEO specialists will send you detailed reports accurately reflecting the progress of your SEO campaign and providing valuable insights into growth areas.

B2B SEO Services We Provide

Panem provides a full suite of SEO services for B2B companies like yours to help them grow online, boosting leads and sales through attracting organic traffic.

B2B Keyword Research

To make the most of SEO, it’s crucial to identify which search queries can help users find your B2B business online. Our SEO experts use a data-based approach to collecting high-performing keywords. When doing keyword research for B2B companies, we focus on keywords that are not only likely to attract more traffic but also help generate leads and conversions. Our SEO specialists also elaborate on long-tail keywords and search intent to use the whole potential of SEO.

On-Page Optimizations & Content Analysis

On-page optimization involves introducing changes to your website to make it more SEO-friendly. Our B2B SEO services include on-page optimization to make sure that each page of your website drives relevant traffic and attracts qualified leads. For this, we’ll analyze and optimize your page structure, metadata, and internal linking. We’ll also check your existing content for SEO shortcomings and update it for better results.

Technical B2B SEO Auditing

Our SEO agency can help you perform a thorough technical SEO audit of your website. We’ll meticulously analyze all of your website’s technical aspects that are crucial to meeting the requirements for search engine crawling, indexing, and ranking. We’ll look into the robots.txt file and XML sitemaps, assess your website’s structure and URLs, and check whether your website is mobile-friendly. Also, we’ll analyze the loading speed of the pages and identify factors that could be slowing it down.

Competitor Analysis

Competitor analysis is a crucial part of B2B SEO services. It provides valuable insights that SEO specialists can use to inform SEO strategies to help your website stay competitive on search engine results pages. We’ll start by identifying your direct and indirect competitors and then proceed to analyze the keywords they’re ranking for. Also, we’ll examine their websites to assess the types of content they use, internal linking structures, website speed, mobile-friendliness, etc.

B2B Content Strategy & Content Creation

We’ll help you develop a winning content strategy, providing you with a roadmap to creating impactful content. When mapping out content strategies for our B2B clients, our powerful team of SEO experts and content marketing specialists focuses on attracting the right visitors who are most likely to convert into leads. Also, we offer our expert team of content writers to craft high-quality content for your website, engaging and SEO-friendly at the same time.

B2B Link Building & Off-Page SEO

A well-thought-out off-page SEO strategy is vital for building your website’s authority across search engines. Our B2B SEO company is a trusted link-building partner. Since our launch, we’ve built multiple partnerships with reliable websites and use this extensive network to acquire high-quality links for our B2B clients through guest posting. In addition, our off-page SEO experts can pitch your content to prominent media outlets and assist you with building business directory profiles.

Comprehensive Reporting

Our B2B SEO services include comprehensive reporting to provide our clients with a detailed view of the project’s progress. In our reports, you can find metrics that matter most to B2B SEO performance, such as keyword rankings, organic traffic growth, conversion rates, and backlink acquisition, and compare them against your SEO goals. At our B2B SEO company, we believe in transparency and deliver regular reports to offer you powerful insights for informed decision-making.

Companies We Worked With

Customer Reviews
Lily Smirnova

Marketing Director, CoreValue

Panem Agency is an ongoing partner that handles SEO, PPC, and content marketing efforts. They aim to improve Google rankings and boost traffic by revising targeted keywords, link building, and web development.
Dmytro Lazarchuk

CMO Relokia

Panem has been our SEO friend for about 3 years. During our cooperation, we've made significant progress in promoting our products and services. The Panem team is result-oriented and, unlike other SEO companies, they are always on the client's side. I strongly recommend Panem as a reliable and effective partner in the field of SE-optimization and promotion.
OLEH SLOBODYANNYK

CEO Visengine

Panem team is professional and always committed to results. We were quite impressed by the in-depth analysis of the market prior to setting out our campaigns. With a hand-in-hand approach Panem team has delivered even better results than expected.
Alex Igrov

CMO, ITFin

They’re responsive and always available to answer any questions about the project. We’re absolutely satisfied with the results, our goals have been met and even exceeded. Their knowledge of PPC and transparent communication is most impressive.
Alexey Shapran, CEO

PioGroup

Their specialists are as professional and as efficient as possible in fulfilling their tasks. Thanks to Panem Agency's work, the client's position in search engine results pages rose to the top five. Panem Agency delivered items on time and communicated transparently. Moreover, they offered good reports, explained things clearly, and met all of the client's expectations overall.
Hennadii Akimov

Lead Marketing Manager, Devlight

Panem Agency provided PPC services for a mobile app development company. The team conducted competitor research and keyword research, wrote ad copies, launched ads, and constantly monitored campaigns. They are experienced, knowledgeable, and client-oriented.
Olena Shabunina

CEO, Semantrum

Thanks to Panem Agency's efforts, we saw a 20% increase in website traffic and a 15% improvement in keyword rankings. We were most impressed by Panem Agency's ability to provide tailored SEO solutions.
Kira Kolesnik

Marketing Specialist, Nimbus Platform

Panem Agency handled a software company's SEO initiatives. They conducted a website review, developed SEO and backlinking strategies, and optimized on-page content, keywords, and meta-tags. We were impressed with their SEO knowledge and commitment to tailoring solutions to our unique requirements.
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FAQ

What is a B2B SEO company?

A B2B SEO company is a business that helps other B2B businesses improve their online visibility and, consequently, drive more traffic and conversions. B2B SEO services typically include B2B SEO consulting, SEO audits, keyword research, on-page optimization, content creation, link building, and reporting.

Why is SEO important for B2B?

Most B2B buyers do their research online, which usually starts with a search engine. This is where SEO for B2B comes into play. Search engine optimization can help your business boost online visibility and build brand exposure by making your website hit the first pages of search results. Also, SEO can help your business drive targeted traffic to your website, targeting leads that are looking specifically for your product or service. Finally, this marketing strategy can ensure long-term cost-efficiency and provide excellent ROI.

What are the benefits of hiring a B2B SEO agency?

A B2B SEO agency offers access to a team of experts at a much lower cost than hiring in-house SEO experts. Also, agencies purchase or subscribe to multiple SEO tools, which can be too costly for an individual business. Working with an established SEO company gives you access to a diverse skill set, including technical SEO, content marketing, link building, and analytics. In addition, B2B SEO agencies usually work with multiple clients across various industries, giving them valuable experience dealing with various issues.

How does B2BHow B2B SEO differ from B2C SEO?

As their names suggest, B2B SEO aims to optimize content to attract business clients, while B2C SEO is about promoting your content to individual consumers. While B2B and B2C SEO have some common characteristics, there are some key differences:
  • Keywords. B2B content marketing is targeted at highly specialized niche audiences, so keywords include industry-specific terms as opposed to B2C keywords focusing more on everyday language. Also, due to the higher complexity of B2B customer journeys, it’s critical to identify keywords that meet buyers’ search intent at every step of the journey.
  • Content. B2B buyers are more interested in whitepapers, in-depth articles, and case studies, while B2C customers prefer easily accessible formats like short blog posts and tutorials.
  • Link-building strategies. In the B2B domain, where leadership matters, backlink acquisition usually happens through PR and guest posting. On the contrary, link-building specialists working for the B2C sector leverage social media shares and influencer collaborations.
  • Analytics. B2B and B2C SEO specialists often track different metrics when it comes to assessing their SEO performance. While B2C SEO is more sales and conversion-driven, B2B SEO focuses on generating leads, growing brand awareness, and establishing domain authority.

How do I choose SEO consultants for B2B SEO services?

Choosing a B2B SEO partner is critical to the success of your SEO project. Here are several steps that will help you select a reliable B2B SEO specialist:
  1. Narrow down your search to B2B companies with experience in your niche.
  2. Check independent online reviews.
  3. Consider your goals and needs and make sure your shortlisted B2B agencies provide services that address them.
  4. Assess their communication approach, ensuring that the agency of your choice communicates clearly and promptly.
  5. Choose from B2B SEO agencies that follow ethical SEO practices.
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