Google Ads Consulting Services – Expert Google Ads Consultants

Running Google Ads gives you access to a large and diverse audience, extensive ad network, and a suite of advanced tools. We offer a team of experienced Google advertising consultants to help you unlock the impressive potential of this platform.

What Are Google Ads Consulting Services?

Google Ads consulting services involve creating, managing, and optimizing Google Ads campaigns. Google advertising consultants aim to reach the target audiences, attract clicks and conversions, and, ultimately, increase revenue for their clients.

Benefits of Hiring an Expert Google Ads Consultant

While many businesses choose to manage their Google Ads accounts in-house, hiring a certified Google Ads advisor is more likely to deliver the desired results. Professional Google Ads consultants have the necessary experience and expertise to develop and implement successful Google Ads campaigns.

Maximize ROI with Results-Driven Account Management

Google Ads consultants can create a customized Google Ads strategy designed to achieve the best possible results. With an expert Google PPC consultant, you may rest assured that your campaigns are fine-tuned to drive the highest return on investment.

Hasten Your Success with a Technical Account Audit

Google Ads specialists are equipped with necessary knowledge and tools to effectively analyze the performance of your Google Ads. Technical audits allow Google Ads consultants to identify inefficiencies, refine targeting, and enhance your campaigns for quicker results.

Executive Consulting & Strategy Leadership

When managing your Google Ads campaigns, online advertising experts will align your Google marketing strategy with your overall business goals. This way, Google Ads professionals make sure that every invested dollar is spent efficiently and drives growth for your business.

Amplify Your Business and Enhance Visibility

Running paid search ads is not just about increasing conversions and sales. Experienced Google Ads consultants know how to leverage the potential of the Google Ads platform to grow your brand, reach new markets, and boost your online presence.

Our Google Ads Consulting Services

Google Ads Management

Our expert PPC team can help your business grow online by developing and implementing a robust search advertising strategy on Google. We’ll craft enticing ad copy and manage Google Ads for you, continuously adjusting your campaigns to achieve better results.

Google Merchant Center & Shopping Management

If you’re looking for a reliable Google Ads consultancy to help you manage and optimize your Google Shopping campaigns, you’re in the right place. From creating Google Shopping ads to optimizing your product listings, we’ll do our best to make your ads appear right in front of purchase-ready users.

Analytics & Tag Manager Setup

You can entrust us to set up Google Analytics and Tag Manager, which will allow you to effectively track, manage, and fine-tune your digital marketing efforts. These tools give valuable insights into your website’s performance, enabling you to make more informed marketing decisions.

Remarketing Campaigns

Our Google Ads consulting services include remarketing to let businesses like yours easily re-engage previous visitors and pre-qualified customers. We’ll use our tried-and-true tactics to help you increase conversion rates without compromising cost-efficiency.

Keyword Research & Analysis

We don’t only manage Google Ads campaigns — we can create them from scratch. Our Google Ads consultant services include keyword research and analysis to identify keywords your potential customers use when exploring online options.

Landing Page Optimization

Effective Google advertising is hardly possible without a high-performing landing page. Professional online ads consultants at Panem can audit and improve your landing page elements such as copy and CTAs so that they are more conversion-oriented.

Google Ads Campaign Audits

Are you tired of your underperforming campaigns? Our specialists can perform a Google Ads audit to identify the reasons why your efforts don’t bring the desired results. We’ll examine your KPIs, keywords, bid strategy, and ad copy to find out what can be done to improve your strategy.

Location Targeting Ads

Digital marketing specialists at our Google advertising agency provide professional assistance with setting up and managing local ads. We have a proven track record of managing local ads for numerous clients, helping them increase conversions by targeting users in specific locations.

Google Map Ads

Leveraging Google Maps as an advertising platform is one of the best ways to promote your local business. We offer professional assistance with Google Map Ads to help you attract foot traffic to your physical location, building customer relationships and driving revenue.

Customer Match Targeting

Let our Google experts help you maximize the potential of Customer Match, a tool that allows you to use your online and offline data to reach customers across Search, YouTube, Google Shopping, Gmail, and Display. We can set up and optimize Customer Match so that you can re-engage past customers and encourage repeat business.

Call-Only Ads

Our Google advertising consultants have a proven track record managing call-only ads that delivered the desired results for our clients. If you’re running a local business that strongly relies on phone inquiries, consider using our call-only ads management service.

Gmail Ads

Gmail Ads appear directly in users’ Gmail inboxes, offering brands a unique way to engage with users. Our leading Google Ads experts can assist you with setting up and managing your Gmail campaigns, taking into account your target audience and other specific needs of your business.

Google Ads Consulting Services You Can Trust

A decade-long experience in Google Ads consulting and data-driven approach allow us to deliver high-quality services. We believe that each business is unique and develop a custom strategy for every new Google Ads project. Also, Panem is your way to go if you’re looking for an agency that provides an end-to-end range of Google Ads services, from setting up campaigns to continuous monitoring and optimization.

The best Google Ads management services are just a message away! Contact us to discover how we can help your brand grow.

Why Choose Panem for Google Ads Consulting?

Expert Google Ads Consultants with Proven Results

We are certified Google Ads consultants, meaning that we have met Google's rigorous standards for knowledge, performance, and best practices. Google Ads consultants at Panem have delivered hundreds of successful Google Ads projects, helping businesses connect with conversion-ready customers and drive incredible results while keeping their Google Ads budgets tight.

Customized Strategies for Maximum ROI

Google advertising consultants at Panem believe that every business is unique. That's why we prefer developing customized strategies rather than following a one-size-fits-all approach. And it really works: by aligning our Google strategies with our clients' broader goals and specific audiences, we achieve great results, meeting and exceeding our clients' expectations.

Comprehensive Service Offerings

Panem offers a comprehensive range of Google Ads consulting services. We can help you set up a Google Ads account or audit the performance of your existing ads, conduct keyword analysis, create campaigns, and write compelling copy. Once your campaigns go live, we'll manage, monitor, and optimize your Google Ads to make the most out of your advertising efforts.

Connect with Pre-Qualified Customers

We provide assistance with remarketing and retargeting campaigns to help businesses connect with people who have previously shown a strong interest in your product or service. This way, we'll help you focus your marketing efforts on audiences that are most likely to generate revenue, improving your return on investment.

Save Time and Money

Our certified Google ad experts can save you substantial time and cost you might otherwise waste by experimenting with your campaigns. We offer an end-to-end suite of Google Ads management services, from setting up your Google Ads account to ongoing monitoring and optimization of your campaigns, to let you focus on your business while we're doing all the Google Ads work for you.

How Our Google Ads Consulting Process Works

Initial Consultation and Goal Setting

We'll start by discussing your business goals, target audience, and current challenges. This will help us understand your needs and establish clear objectives for your campaigns. Whether you want to increase traffic to your website, grow sales, or drive leads, we'll align our strategy with your goals.

Strategy Development

We'll create a custom Google Ads strategy tailored to your business. This includes keyword research, writing ad copy, and deciding on the best ad formats and targeting options. When developing your Google Ads strategy, we'll focus on maximizing your ad budget and delivering the best ROI.

Campaign Execution and Management

Once the strategy is ready, we'll set up and launch your Google Ads campaigns. Our dedicated Google Ads specialists will professionally handle every aspect of your campaigns, from bidding and budgeting to performance tracking.

Continuous Monitoring and Optimization

After your campaigns go live, our team will continuously monitor their performance and make adjustments such as optimizing keywords, fine-tuning ad copy, and refining targeting so that your cost per click advertising efforts deliver the best possible results.

Monthly & Real-Time In-Depth Reporting

We'll send you detailed monthly reports so that you get a comprehensive view of your campaigns' performance. Our reports include essential metrics that allow you to effectively track your progress, such as impressions, conversions, click-through rates (CTR), cost-per-click (CPC), return on ad spend (ROAS), and others.

Companies We Worked With

Customer Reviews
Lily Smirnova

Marketing Director, CoreValue

Panem Agency is an ongoing partner that handles SEO, PPC, and content marketing efforts. They aim to improve Google rankings and boost traffic by revising targeted keywords, link building, and web development.
Dmytro Lazarchuk

CMO Relokia

Panem has been our SEO friend for about 3 years. During our cooperation, we've made significant progress in promoting our products and services. The Panem team is result-oriented and, unlike other SEO companies, they are always on the client's side. I strongly recommend Panem as a reliable and effective partner in the field of SE-optimization and promotion.
OLEH SLOBODYANNYK

CEO Visengine

Panem team is professional and always committed to results. We were quite impressed by the in-depth analysis of the market prior to setting out our campaigns. With a hand-in-hand approach Panem team has delivered even better results than expected.
Alex Igrov

CMO, ITFin

They’re responsive and always available to answer any questions about the project. We’re absolutely satisfied with the results, our goals have been met and even exceeded. Their knowledge of PPC and transparent communication is most impressive.
Alexey Shapran, CEO

PioGroup

Their specialists are as professional and as efficient as possible in fulfilling their tasks. Thanks to Panem Agency's work, the client's position in search engine results pages rose to the top five. Panem Agency delivered items on time and communicated transparently. Moreover, they offered good reports, explained things clearly, and met all of the client's expectations overall.
Hennadii Akimov

Lead Marketing Manager, Devlight

Panem Agency provided PPC services for a mobile app development company. The team conducted competitor research and keyword research, wrote ad copies, launched ads, and constantly monitored campaigns. They are experienced, knowledgeable, and client-oriented.
Olena Shabunina

CEO, Semantrum

Thanks to Panem Agency's efforts, we saw a 20% increase in website traffic and a 15% improvement in keyword rankings. We were most impressed by Panem Agency's ability to provide tailored SEO solutions.
Kira Kolesnik

Marketing Specialist, Nimbus Platform

Panem Agency handled a software company's SEO initiatives. They conducted a website review, developed SEO and backlinking strategies, and optimized on-page content, keywords, and meta-tags. We were impressed with their SEO knowledge and commitment to tailoring solutions to our unique requirements.

FAQ

What is Google Ads consultation?

Google Ads consultation is a service provided by PPC marketing professionals. Google Ads consultants can audit and improve your existing campaigns or create and manage new ones. Using Google Ads consulting services allows businesses to make the most of their advertising budget and achieve a higher ROI.

What does a Google Ads consultant do?

A Google Ads consultant helps businesses create, manage, and optimize Google Ads campaigns. They can audit your current campaigns, perform keyword research, write effective Google Ads ad copy, and set up targeting to reach the right audience. A consultant also monitors the campaigns, making adjustments to improve performance and achieve the best possible results at the lowest cost.

What is the difference between Google Ads and AdWords?

The only difference is that Google AdWords was the original name for Google's paid search advertising platform before it was rebranded as Google Ads. So, if you hear that someone is a skilled Google AdWords specialist, you can trust them with your Google Ads campaigns with complete peace of mind.

How much does Google Ads consulting typically cost?

The cost of Google Ads consultancy can substantially vary depending on several factors, such as the scope of services, competition in your niche, duration of engagement, additional services (landing page optimization, A/B testing, etc.), and others. Contact us to discuss your project and receive a quote.

How do I choose the right Google Ads consultant?

First and foremost, look for an agency or a freelance Google Ads specialist with experience in your industry and a proven track record of delivering profitable Google Ads campaigns. In addition, check for Google certifications, client testimonials, and case studies. A good consultant should also offer clear communication and be transparent about expectations.

What metrics do Google Ads consultants track?

Google Ads consultants typically track click-through rate (CTR), conversion rate, cost-per-click (CPC), and return on ad spend (ROAS). They also monitor impressions, quality score, and overall ad performance.

What kind of results can I expect from working with a Google Ads consultant?

By working with a Google Ads consultant, you can expect more effective ad targeting, better ad performance, and a higher ROI than you can achieve when managing Google Ads on your own. A consultant can develop an effective strategy that addresses your business goals and delivers the desired results.

What goes into a successful Google Ad?

A successful Google Ad combines a few key elements: relevant keywords, precise targeting, compelling ad copy, a strong CTA, and a high-quality landing page.
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